IMA’s Best Massage Promotion Award: A Chance for Recognition and Growth
Since 2021, the International Massage Association (IMA) has hosted the prestigious Best Massage Promotion Award in connection with the World Championship in Massage. The competition is designed to recognize the best ways massage therapists, massage schools, massage methods, spas, clinics, and equipment suppliers promote their work. With around 130 nominated videos each year, the competition has quickly gained international attention as one of the most significant platforms for massage professionals worldwide.
What is the Best Massage Promotion Award?
This annual competition brings together participants from across the globe to showcase their skills in marketing and promoting the massage and wellness industry. It’s not just about demonstrating technical expertise but also about presenting and communicating your services in a creative, inspiring, and professional manner.
Participants submit videos that highlight their marketing campaigns, showcase their massage treatments, or demonstrate how they creatively promote their services. Winners are selected based on a combination of aesthetics, effectiveness, and the ability to engage their audience.
Why Should You Participate?
1. Visibility and Recognition
Participating in the Best Massage Promotion Award gives you the chance to gain international visibility. Being recognized as one of the best in your niche can significantly increase your exposure and position you as a leader in your field. It opens doors to new opportunities and collaborations.
2. Networking and Collaboration
The competition offers a unique opportunity to connect with other professionals in the massage and wellness industry. You can exchange experiences, learn from the best, and build relationships that may lead to future collaborations.
3. Strengthen Your Brand
Winning or being nominated for the Best Massage Promotion Award can serve as a powerful marketing tool. It provides you with a stamp of quality and proves that you are among the best in the industry. This strengthens your reputation and attracts potential clients who are looking for top-notch treatments and services.
4. Inspiring Growth
The competition is an excellent way to grow as a professional. By working on your marketing campaign, you’ll learn how to present yourself better, understand your clients’ needs, and differentiate yourself in a competitive market. You’ll be challenged to think creatively and innovatively, which can lead to new ideas and improvements in your business.
5. Reward for Your Hard Work
There is not only prestige in being recognized in the competition but also tangible rewards. Winners receive access to exclusive prizes and resources that can help them take their career or business to the next level.
Who Can Participate?
Anyone in the massage and wellness industry can enter the Best Massage Promotion Award. This includes massage therapists promoting their individual practices, massage schools showcasing their training methods, spas and clinics highlighting their unique offerings, and equipment suppliers demonstrating their products. Whether you’re a solo practitioner or a larger company, the competition is a platform that can help you showcase your expertise and professionalism.
How to Participate?
Participants must submit a video that best illustrates how they promote massage treatments, techniques, or products. The videos should be creative, engaging, and of high quality. In addition, participants are required to provide a brief description of their approach and the goals they aim to achieve with their marketing efforts. Read more about the terms and how to participate here. (Be aware that it cost a minor fee to participate)
Final Thoughts
The Best Massage Promotion Award is more than just a competition—it’s an opportunity for recognition, development, and growth. Whether you’re an experienced therapist, a new business owner, or an equipment supplier, participating in this competition can open new doors and help you find innovative ways to engage and inspire your clients. If you want to be part of a growing global movement within the wellness industry, this is your chance to shine.
So why wait? Sign up today and show the world how you turn massage into more than just a treatment—but an experience!
- Article written by Jeppe Tengbjerg (IMA Founder &CEO)
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