World Championship Massage 2025
Next Championship June 27 – June 29 2025 in Copenhagen
How to host a Massage Championship - World Championship Massage 2025

World Championship Massage 2025

Next Championship June 27 – June 29 2025 in Copenhagen

How to host a Massage Championship

Tips for Hosting a Successful Massage Competition: A Comprehensive Protocol.

In order to help and prepare IMA’s many hosts and future hosts of massage championships, IMA Founder Jeppe Tengbjerg has made this article about protocols and guidelines.

Hosting a massage competition requires meticulous planning and execution to ensure a smooth and successful event. From selecting the right venue to managing the judging criteria, there are several key factors that the host must consider. Here are some essential tips for creating a protocol to hold a successful massage competition.

Before we start, my first advise will be: Keep it simple. When said so, here are some things to consider:

1. Planning and Organization

Define Objectives and Categories:
– Objectives: Clearly outline the goals of the competition, whether it’s to showcase new techniques, promote professional development, or raise industry standards.
– Categories: Define different categories based on massage types (e.g., Swedish, deep tissue, sports massage) and participant levels (e.g., students, professionals, experts).

Establish a Timeline:
Pre-Event: Start planning at least 6-12 months in advance. This includes venue booking, sponsor acquisition, and participant registration.
During the Event: Create a detailed schedule for each day, including registration, competition rounds, breaks, and award ceremonies.
Post-Event: Plan for feedback collection, winner announcements, and follow-up with participants and sponsors.



2. Venue Selection and Setup

Choose an Appropriate Venue:
Location: Ensure the venue is easily accessible and has adequate parking or public transport options.
Space: The venue should have sufficient space for multiple massage stations, judges’ areas, and spectator seating.
Facilities: Ensure the venue has necessary facilities such as enough restrooms, changing areas, and a first-aid station.

Set Up the Competition Area:
Massage Stations: Arrange massage tables or chairs with enough space between them for privacy and comfort.
Judges’ Area: Provide a designated area for judges with a clear view of the competitors.
Audience Seating: Arrange seating for spectators in a manner that doesn’t interfere with the competition but also so the audience actually can watch everything.



3. Judging Criteria and Panel

Establish Clear Judging Criteria:

If you don’t use the IMA Judging criteria (whatever the reason), you should consider:
Technique: Evaluate the skill and proficiency of the massage techniques used.
– Professionalism: Assess the professionalism, demeanor, and client interaction of the participants.
Effectiveness: Judge the effectiveness of the massage in terms of perhaps client feedback and visible results.
Innovation: Reward innovative techniques or unique approaches.

Select Qualified Judges:
Expertise: Choose judges who are experienced and respected within the massage therapy industry.
Diversity: Ensure a diverse panel of judges to provide balanced and fair assessments.
Training: Provide judges with a comprehensive briefing on the judging criteria and scoring system. Prepare and educate the judges.

Here is an example of a Judge Lesson:



4. Participant Management

Registration Process:
Online Registration: Implement an online registration system to manage entries efficiently.
Requirements: Clearly state the eligibility criteria, required documentation, and entry fees.
Confirmation: Send confirmation emails with competition details, schedules, and preparation tips.

Participant Briefing:
– Orientation: Conduct an orientation session to familiarize participants with the venue, rules, and schedule.
– Support: Provide participants with necessary support, such as access to equipment, practice areas, and refreshments.

Here are examples of Participant/Competitor lessons:


5. Logistics and Operations

Equipment and Supplies:
Massage Tables/Chairs: Ensure high-quality and comfortable massage tables or chairs for competitors.
Linens and Towels: If you don’t Provide clean linens, towels, and other necessary supplies, make sure that the participants knows to bring themselves.
Products: Supply massage oils, lotions, and sanitizing products.

Technical Support:
Audio-Visual: Arrange for sound systems, projectors, and screens for announcements and presentations.
Lighting: Ensure adequate lighting for both competitors and judges.

Health and Safety:
First Aid: Have a first-aid station and trained personnel on-site.
Sanitation: Maintain high standards of hygiene and sanitation throughout the event.



6. Marketing and Promotion

Promote the Event:
Social Media: Use social media platforms to create buzz and attract participants and spectators.
Website: Develop an event website with detailed information about the competition, registration, and schedules.
Partnerships: Collaborate with massage schools, associations, and businesses to promote the event.

Engage Sponsors:
Sponsorship Packages: Offer attractive sponsorship packages with benefits such as branding, booth spaces, and speaking opportunities.
Engagement: Maintain regular communication with sponsors and involve them in key event activities.



7. Event Execution

On-the-Day Coordination:
Volunteers/Staff: Deploy a team of volunteers or staff to manage registration, guide participants, and assist judges.
Communication: Use walkie-talkies or mobile apps to ensure seamless communication among the organizing team.
Troubleshooting: Be prepared to handle any issues or emergencies that arise promptly.

Award Ceremony:
Prizes: Arrange attractive prizes for winners, such as certificates, trophies, cash prizes, or professional development opportunities.
Recognition: Recognize all participants for their efforts with participation certificates or mementos.



8. Post-Event Activities

Feedback Collection:
Surveys: Distribute feedback surveys to participants, judges, and spectators to gather insights for future improvements.
Review: Conduct a post-event review meeting with the organizing team to discuss what went well and areas for improvement.

Follow-Up:
Thank You Notes: Send thank you notes to participants, judges, sponsors, and volunteers.
Publicity: Share event highlights, photos, and winner announcements on social media and the event website.

Conclusion

Hosting a successful massage competition requires thorough planning, effective execution, and attention to detail. By following this protocol, the host can create an event that not only showcases the skills and talents of massage therapists but also promotes professional growth and industry standards. A well-organized competition can leave a lasting impact on participants and spectators, contributing to the advancement of the massage therapy profession.

How to create an IMA approved National Massage Championship?

Should a National Association or a Massage School or other be interested in arranging a national championship or event, approved by the IMA, an official license will be issued. The license is given for a 12 month period. After the 12 month period the license has to be reviewed and renewed by the IMA. IMA only provide one license per country/event. National Massage Championships who are approved by IMA will receive further support from IMA in regards to marketing, sponsorships, rules & guidelines, judge selections or training and also a logo with approval. National Championship overall winners will receive free entrance at the World Massage Championship.

The fee per license is 1300 EUR + flight and accommodation for IMA-Founder Jeppe Tengbjerg or 1 IMA board member to help judging the championship. The Organizer is responsible for complying with the IMA concept, rules and guidelines and are requested to contact the IMA in case of any doubts. The Host are responsible for all tasks in connection to the event. Judges must be selected and approved by the IMA. The host is obligated to host a Judge seminar before the championship. Non other than the IMA is allowed broadcasting IMA approved championship without the IMA permission.

Have you seen what our particpants have to say?

Sami StressadeSami Stressade
10:45 20 Sep 24
The International Massage World Championships (IMA) in Copenhagen was an extraordinary experience. It provided a unique platform to compete with the best massage therapists in the world and learn advanced techniques at the highest level.The professional exchange, the valuable feedback from the jury and the inspiring atmosphere have significantly expanded my skills. An absolute recommendation for anyone who wants to perfect their art and make international connections.A special thank you goes to Jeppe Tengbjerg, founder and CEO of the International Massage Association and organizer of the World Championships in Massage. Without his vision and commitment, this outstanding event would not have been possible.
Amanda J M.Amanda J M.
03:52 18 Sep 24
Thank you very much for the lessons that IMA has shared with the public... this knowledge will forever be useful for me to grow even more.. hugs and kisses 💆‍♂️🌎🕊🙏😇
semenuk-t Tanyasemenuk-t Tanya
14:45 25 Aug 24
Very interesting, informative. A colossal experience. Exchange of skills and techniques. Friendly atmosphere....❤️❤️❤️It is worth taking part in order to grow and become better.
I have attended the IMA World massage Champs since 2017, it’s a must in the June calendar each year. Go visit or compete!! Copenhagen is a great City break aswell.
Tereze BelkovaTereze Belkova
19:06 24 Apr 24
An excellent school where you can not only learn different massage techniques, but also improve your skills. A place that brings together massage professionals from all over the world by organising the World Massage Championships in Denmark.
Michael PedersenMichael Pedersen
21:24 05 Mar 24
Huge praise for holding dm in massage 2024.Warm atmosphere, good energy and super well organised.A school that is passionate about giving students the best possible education.Can only warmly recommend the school.
Carsten AnderslundCarsten Anderslund
20:12 05 Mar 24
Carl NewburyCarl Newbury
11:28 29 Feb 24
I have been attending Jeppe's events in Copenhagen since 2017. The World Championship in Massage is the highlight of my year networking with massage therapists from all over the World. Well Done Jeppe
Victoria BilousovaVictoria Bilousova
12:54 07 Feb 24
Thank you so much for an amazing World Massage Championship organized in a high level! A lot of new friends and inspiration I found there😇
It was with great pleasure to teach at your school in Denmark, I experienced a good atmosfeer, an interesting class and you as host/teacher mr. Jeppe Tengbjerg.Also thank you for the colaboration to teach at my school in Lelystad the Netherlands last year, it is of great interest to learn from each other and I welcome you again, this year in september 2024.SoeReiMas Courses & CoachingLelystad the Netherlands
Chutima HälgChutima Hälg
00:47 07 Feb 24
I recently had the pleasure of attending a massage seminar jointly organized by IMA Academy and Chiida Academy, and I must say it was a truly enriching experience. The seminar, led by a professional instructor, was a perfect blend of theory and practice, offering valuable insights into the art of massage therapy. The theoretical aspects covered were comprehensive and informative, providing a solid foundation of knowledge for all participants. From anatomy and physiology to various massage techniques and their applications, every aspect was explained with clarity and depth. It was evident that the instructor was not only knowledgeable but also passionate about imparting their expertise to the students. What truly stood out about this seminar was the emphasis on hands-on practice. Participants were given ample opportunities to apply the theoretical concepts they had learned in a supportive and nurturing environment. The instructor's guidance and feedback were invaluable in honing our skills and techniques. Moreover, I was impressed by the caring attitude and thoughtfulness shown towards the students throughout the seminar. From providing necessary materials to addressing individual queries and concerns, the organizers ensured that everyone felt valued and supported. I would like to extend my gratitude to Mr. Jeppe Tengbjerg for his exceptional leadership in making this seminar a resounding success. His expertise, patience, and genuine dedication to the art of massage therapy were truly inspiring.In conclusion, the collaborative effort between IMA Academy and Chiida Academy in presenting this massage seminar was commendable. It was a rewarding experience that left me feeling empowered and equipped with valuable knowledge and skills. I highly recommend it to anyone seeking to deepen their understanding of massage therapy or embark on a career in this field.
Corpore VitalCorpore Vital
16:13 06 Feb 24
Professionalism and education at the highest level. The students are very attentive and involved in the way the information is conveyed and because there is a lot of practice, the course becomes even more exciting. Congratulations for the interactive way in which you transmit the information.
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Next Championship June 27 – June 29 2025 in Copenhagen

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